CO Credit Union Encourages Saving with the Financial Fitness Club
January 13, 2020
BIRMINGHAM, AL - January 13, 2020 — For many years, eCO Credit Union has prioritized providing financial education to members and the community, including encouraging saving for emergencies and future expenses. From May 2019 to December 2019, eCO gave members an even bigger reason to save. Through the Financial Fitness Club program, members who opened a specific account and had a balance increase of at least $25 per month were entered to win prizes. Each month, five random winners were selected to receive $100, and at the end of the year, a member whose balance increased by $25 every month was randomly chosen to receive $5,000!
“We want to see our members achieve their financial dreams,” said eCO CEO, Joey Hand. “The Financial Fitness Club provided an additional incentive to encourage saving, and we hope it helped our members create healthy habits of saving each month.”
The $5,000 winner, Kay Fason, was surprised at eCO’s branch in Clay. She is retired and prioritizes setting aside money in case of an emergency. Recently returning from a trip to London, she also enjoys traveling and hopes to take more vacations soon. She said she plans to save her prize.
At the end of the program, Financial Fitness Club Account balances totaled over $38,000.
About CO Credit Union
CO Credit Union is a not-for-profit, democratically controlled financial cooperative, which exists solely to provide safe, cost-efficient and personal financial services to its members. CO Credit Union was founded in 1939, and today has more than 15,000 members and over $145 million in assets. CO is open to the community and proudly serves members in Jefferson, Shelby, Cullman, Walker and Blount counties. Additional information about CO and its line of products and services can be found at www.ecocu.org.