Patelco Credit Union Giving Away $100,000 to Help People Save and Develop Better Financial Habits

July 23, 2019
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Pleasanton, CA - Many recent studies have shown that nearly 40% of Americans do not have $400 saved to cover emergencies. That is an astounding number for a country whose economy is hitting on all cylinders right now -- and has been for the last few years. Spending money wisely is fine, but you have to balance it with a bit of savings, too.

One credit union is doing just that by helping its members adjust their behaviors to become super savers.

Patelco Credit Union has recently launched a pretty cool savings campaign called "Play. Save. Win.," leveraging gamification to boost its members' savings rates -- while giving away $100,000 to incentivize its members in the process. 

Watch the CU Broadcast interview here: https://www.cubroadcast.com/episodes/1110-why-patelco-credit-union-is-giving-away-100000-to-help-people-save 

Quantifying the Good
$100K+ Non-Monetary Donation Value
$1.0M+ Total All Time Reported Impact