Ferndale, Michigan After realizing great success last year, Credit Union ONE brought back their Random Acts of Kindness Giveaway for their Facebook fans.
"Random Acts of Kindness" was a promotion for fans of Credit Union ONE to randomly be selected to win a gift card ranging in value from $10 up to $60. The promotion began on April 1
st and ran through April 19
th. Each week during the promotion, fans were randomly selected to win gift cards, for a grand total of 15 winners over the three week promotion.� Winners selected were awarded gift cards to Kroger and Meijer grocery stores, with the grand prize winner receiving a $60 gift card.� Current fans were encouraged to enter into the "Random Acts" drawing, while members of Credit Union ONE received an email asking them to "Like" us on Facebook and enter into the drawing.
"Our goal was to engage the fans on our site, and to increase our overall fan base," said Swami Seetharaman, Chief Marketing Officer of Credit Union ONE. "Not only did it increase our fan base, but it also created a lot of good will for the organization. Everyone loves it when they have an opportunity to win something and are asked for nothing in return."
