Jackson, MI, March 25, 2016 Michigan Community Credit Union was recently honored with a Diamond Award, which recognizes outstanding marketing and business development achievements in the credit union industry.
The award was presented by the Credit Union National Association (CUNA) Marketing & Business Development Council, a national network comprised of over 1,200 credit union marketing and business development professionals. Awards are given in each of 30 categories ranging from advertising to community events and beyond.
Michigan Community Credit Union won the Community/PR-One-Time Event Award for their Contact with the Car event. In August of 2015, the Credit Union partnered with Art Moehn Chevrolet, Extreme Dodge, and Seymour Ford for this event. Twelve contestants, who purchased a vehicle at one of the featured dealers, were randomly drawn to participate. The contestants were required to stand, surround, and touch a car. The last standing contestant won up to $20,000.00 to have their auto loan or lease paid off.
"The Diamond Awards competition represents the pinnacle of credit union marketing and business development," said Andy Reed, Chair of the CUNA Marketing & Business Development Council, and President and CEO, Texas People FCU. "Honoring credit unions in 30 categories, ranging from brand awareness to website, social media to mobile marketing, credit unions and individuals that receive these awards represent the very best of the best in their profession."
Award winners were recognized at the councils 23
rd annual conference held March 20-23 in Anaheim, California. For more information on the Diamond Awards or to view the entire list of winners, go to
www.cunacouncils.org/awards.
About Michigan Community Credit Union
For 80 years, Michigan Community Credit Union is a full-service financial institution, serving people who live, work, worship or attend scahool in 16 Counties in Southern Michigan. Michigan Community Credit Union has over 17,000 members across southern Michigan with more than $147 million in assets. The Credit Union has multiple Financial Education school partnerships. The Credit Union continually reinvests in its membership and community with some of the area's best interest rates on loans and dividend rates on savings accounts, competitive checking accounts, low fees, scholarships and Forward Thinking Grants. To find out how you can join, call 877.894.5033, visit micommunitycu.com, facebook.com/micommunitycu, or stop by any branch location. �
