San Antonio, TX To kick off Financial Literacy Month, the Generations Federal Credit Union Student Life Team hosted 50 students from San Antonios Churchill High School for a Financial Scavenger Hunt through the credit unions headquarters and North Central branch.� Students got a behind-the-scenes view of the day-to-day operations of the Credit Union, working with front-line tellers, visiting the vault and drive-thru teller pod and meeting with senior executives.
After the hunt, Churchill students were "quizzed" about topics they had learned during the visit that included finances, applying for jobs and information security.� Students were then "Einstein-ed" with bushy Albert Einstein mustaches, which acknowledged them as "Financial Geniuses."
"High school and college kids today are inundated with advertising that encourages them to spend money without regard to their financial futures," said Student Brand Manager, Kimberly Blohm.� "So if we are going to try to counteract those very powerful messages, we need to do it with authenticity and, more importantly, in a way that speaks to them and engages them."
In addition to Churchill High School, Generations will be partnering with every college in the Alamo Community Colleges district to bring financial literacy classes to college students.� The Generations Student Life Team will teach almost 30 classes during the month of April at San Antonio College, Palo Alto College, Northeast Lakeview College, St. Philips College and Northwest Vista College.
Generations Federal Credit Union is the recipient of the National Desjardins Youth Financial Education Award and the State of Texas FOCUS Award for its "No Suckers Here" program.� No Suckers Here has been recognized for teaching students the importance and value of financial literacy in an engaging and fun environment that resonates with students.
The Generations Federal Credit Union Student Life Team works with individual schools and administrators to determine the financial needs for their student body, and then developing a financial education program tailored for their needs.
Generations Federal Credit Union is the fifth largest credit union in San Antonio with nearly 50,000 members and $500 million in assets. The credit union was founded
by a group of city employees in 1940 and has a rich history of serving all who live, work, worship, volunteer or attend school in Bexar County with its "people helping people" approach. The credit union has been recognized locally, regionally and nationally for innovative, award-winning services that reach out to everyone in our great community as they work toward their financial goals.� For more information, visit www.mygenfcu.org.
San Antonio, TX To kick off Financial Literacy Month, the Generations Federal Credit Union Student Life Team hosted 50 students from San Antonios Churchill High School for a Financial Scavenger Hunt through the credit unions headquarters and North Central branch.� Students got a behind-the-scenes view of the day-to-day operations of the Credit Union, working with front-line tellers, visiting the vault and drive-thru teller pod and meeting with senior executives.
After the hunt, Churchill students were "quizzed" about topics they had learned during the visit that included finances, applying for jobs and information security.� Students were then "Einstein-ed" with bushy Albert Einstein mustaches, which acknowledged them as "Financial Geniuses."
"High school and college kids today are inundated with advertising that encourages them to spend money without regard to their financial futures," said Student Brand Manager, Kimberly Blohm.� "So if we are going to try to counteract those very powerful messages, we need to do it with authenticity and, more importantly, in a way that speaks to them and engages them."
In addition to Churchill High School, Generations will be partnering with every college in the Alamo Community Colleges district to bring financial literacy classes to college students.� The Generations Student Life Team will teach almost 30 classes during the month of April at San Antonio College, Palo Alto College, Northeast Lakeview College, St. Philips College and Northwest Vista College.
Generations Federal Credit Union is the recipient of the National Desjardins Youth Financial Education Award and the State of Texas FOCUS Award for its "No Suckers Here" program.� No Suckers Here has been recognized for teaching students the importance and value of financial literacy in an engaging and fun environment that resonates with students.
The Generations Federal Credit Union Student Life Team works with individual schools and administrators to determine the financial needs for their student body, and then developing a financial education program tailored for their needs.
Generations Federal Credit Union is the fifth largest credit union in San Antonio with nearly 50,000 members and $500 million in assets. The credit union was founded
by a group of city employees in 1940 and has a rich history of serving all who live, work, worship, volunteer or attend school in Bexar County with its "people helping people" approach. The credit union has been recognized locally, regionally and nationally for innovative, award-winning services that reach out to everyone in our great community as they work toward their financial goals.� For more information, visit www.mygenfcu.org.